Sales Team Management and Leadership Course

Sales Team Management and Leadership Course Overview

The transition from a salesperson to a sales manager requires a new set of skills. As a sales manager, you will be required to demonstrate the ability to lead, solve problems and motivate your sales team to achieve set goals and objectives. This Sales Management course will develop your skills to excel in a managerial capacity. The Sales Leadership Course has been designed for Managers or Team Leads and professionals that belong to associations in this field.



Who Should Attend

  • Sales Managers and Team Leads
  • Working professionals seeking to change career, job or industry to sales related field
  • Individuals who meets the requirements and intend on starting a career in sales
  • Mid to senior-level executives in any sector

Introduction to Sales Leadership

  • Defining the role of a sales leader
  • Key responsibilities and expectations
  • Transitioning from salesperson to sales leader

Motivating and Inspiring Sales Teams

  • Understanding individual and team motivation
  • Techniques for boosting team morale and engagement
  • Building a positive sales culture

Setting and Achieving Sales Targets

  • Establishing SMART sales goals
  • Creating effective sales performance metrics
  • Tracking progress and adapting strategies

Communication and Collaboration

  • Enhancing communication skills for effective leadership
  • Conducting productive sales meetings
  • Facilitating cross-functional collaboration

Coaching and Mentoring

  • Effective coaching techniques for sales improvement
  • Mentoring programs for sales team development
  • Providing constructive feedback and performance reviews

Sales Analytics and Metrics

  • Key sales analytics and metrics for decision-making
  • Interpreting data to drive sales strategies
  • Utilizing technology for sales analysis and forecasting

Identifying and Capitalizing on Sales Opportunities

  • Techniques for lead generation and prospecting
  • Qualifying leads and identifying ideal customer profiles
  • Strategies for effective sales pipeline management

Advanced Negotiation and Objection Handling

  • Building negotiation skills for successful deals
  • Overcoming objections and handling rejections
  • Strategies for effective sales closing

Key Account Management

  • Identifying and managing key accounts
  • Strengthening customer relationships and loyalty
  • Expanding business opportunities with key accounts

Developing Sales Strategies and Plans

  • Creating a comprehensive sales strategy
  • Aligning sales objectives with organizational goals
  • Execution and continuous improvement

Hope Okunmahie

I am Hope Okunmahie, a sales and marketing expert with almost a decade of experience. I facilitate sales & marketing programs at Piston & Fusion Business Academy. I am currently the team lead for the Sales and Business Development unit at P&F, a member of the Chartered Institute of Marketing UK, and I hold several certifications in Business Leadership, Strategic Planning & Management, Project Management, Marketing Communications, and Strategies, etc. I have trained sales teams from different industries (logistics, finance, marketing & construction) and rendered business advisory to several organizations.

Adeola Badmus

I am Adeola, my 15-year professional career has spanned several roles, organizations, and sectors. I served as a project manager in IntroIT Consulting, Head of Institute / Chief Operating Officer for the Institute for Advance e-Studies, I currently hold the position as the senior project consultant & marketing director for Piston & Fusion. My qualification includes MSc. In Marketing, BSc. In Business Administration, Digital Marketing, Data Analytics, PMP, PRINCE 2, NEBOSH, Level 3 Award in Education & Training. I have been privileged to attend some of the best institutions globally, University of Lagos, Lagos Business School, and University of Liverpool (UK). I am a member of AMA, PMI & IOSH. I have trained over 4000+ professionals in marketing, branding, project management, data analytics and other business related programmes.

Participants enrolling for this programme will be required to have basic computing skills. Participants who meet the programme requirement should pay the course fee and complete the enrollment form 2 weeks before the programme kick off date.

Prospective applicants who do not meet the programme requirement but wants to join the programme should should follow the process detailed below.

Application Process

  1. Start a chat with the online course adviser or complete the application form
  2. Application will be reviewed by programme committee
  3. Application acceptance will be communicated by programme committee
  4. Pay the programme fee after receiving acceptance from the committee
  5. Check your mail for programme schedule and payment confirmation

    Participant’s Experience

    What is included in the Course Programme Pack


    • Practice Manual & Textbook
    • Participants workbook & Exercises
    • Templates for professional practice
    • Local & international case studies
    • Recognized Certification of Completion
    • Branded Personalized programme pack & stationaries
    • Breakfast & Lunch 
    • 3 Star Accommodation (Optional – Available on Request)

    Kindly note all training materials for the Virtual Online classes will be in electronic formats (PDF & MS Word)

    Sales Team Management and Leadership Fees & Dates for  Upcoming Classroom Classes In 2024

    Piston and Fusion offer the Course as Classroom in Lagos and Virtual Online Class in other states in Nigeria. See dates and fees for classroom and virtual online class.

    Programme Information

    Course Objective: The Programme focus is to impart the skills to manage sales teams and processes
    Classroom Fee: ₦130,000
    Weekday Date:  Contact Us For Next Schedule
    Weekend Date: Contact Us For Next Schedule
    Location: 122a Obadina Street, Omole Phase 1 Ikeja Lagos
    Virtual Class Fee: ₦100,000 | $160
    Weekday Date:  Contact Us For Next Schedule
    Weekend Date: Contact Us For Next Schedule
    Location: Microsoft Teams | Zoom

    Why Piston & Fusion Ranked Amongst the Best Business Institute In Nigeria?

    • We have trained 6000+ professionals
    • We have over 10 years industry experience
    • Our facilitators are experienced and certified
    • We offer post training career advice and support


    All You Need to Know About Sales Team Management and Leadership

    What is Sales Leadership?

    Sales leadership refers to the role and ability to lead and manage a sales team to achieve sales goals and drive revenue growth. It entails motivating and inspiring sales professionals, setting clear objectives, providing guidance and support, and making strategic decisions to maximize sales performance.

    What is Sales Leadership Training?

    Sales Leadership Training is a specialized program aimed at improving the skills and capabilities of sales managers and team leads. The training equips sales leaders with the necessary knowledge and strategies to drive revenue growth and effectively guide their teams to achieve sales goals set by their organization. The primary goal of the Sales Leadership Training is to enhance their leadership capabilities, including motivating and inspiring sales teams, enhancing communication and collaboration, setting and reaching sales targets.

    Which Course is Best For a Sales Manager?

    Courses suitable for a sales manager include B2B sales, Developing sales pitches and presentations, Leads generation and prospecting, Key account management, and Telemarketing.

    How Can I Become a Sales Manager?

    To become a Sales manager, you are required to have a combination of sound education and experience. You can develop the skills necessary to manage and organize sales teams through training and experience in the field. Some important skills to have are Leadership skills, communication, and relationship building skills, networking, a passion for continuous learning, and hard work.