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Hospitality & Restaurant Courses, Finance & Administration Courses

Hotel & Revenue Management

Hotel & Revenue Management Course Overview

Hotel Revenue Management Course is a comprehensive guide to effectively manage a hotel’s revenue and optimize its financial performance. In this course, participants will learn how to analyze market demand, set pricing strategies, and employ various tactics to maximize revenue while delivering exceptional guest experiences through hands-on training, case studies, and real-world examples. The curriculum covers a wide range of hotel revenue management topics, such as forecasting demand, setting prices, managing inventory, and implementing revenue management tactics.

Who Should Attend

  • Individuals looking to start a career in a hospitality-related field
  • Professionals in hospitality responsible for revenue generation
  • Managers and senior-level executives in the hospitality industry

Programme Outline

Introduction to Hotel Revenue Management

  • Definition and importance of hotel revenue management
  • The impact of RM on hotel profitability
  • The RM decision-making process
  • Key performance indicators (KPIs) for RM (e.g., RevPAR, occupancy rate, average daily rate)
  • Introduction to the hotel distribution landscape

Market Segmentation and Demand Forecasting

  • Understanding market segmentation and its significance in revenue management
  • Techniques for demand forecasting and revenue projection
  • Analyzing historical data and market trends to predict demand patterns

Pricing Strategies for Hotels

  • Revenue management pricing techniques (e.g., yield management, value-based pricing, dynamic
    pricing)
  • Setting optimal room rates based on demand and competition
  • Understanding different rate types (e.g., rack rate, corporate rates, promotional rates)
  • Revenue management software and pricing tools

Inventory Control and Distribution Strategies

  • Importance of inventory control in RM
  • Overbooking strategies and managing overbooking risks
  • Distribution channels for hotels (e.g., online travel agencies, direct bookings, loyalty programs)
  • Channel management and revenue parity strategies

Revenue Management Technology and Tools

  • Property Management Systems (PMS) and their role in RM
  • Revenue Management Systems (RMS) and their functionalities
  • Data analytics and reporting tools for RM
  • Utilizing technology to automate tasks and improve decision-making

Strategic Decision Making and Implementation

  • Developing revenue management strategies aligned with organizational goals
  • Implementing tactical strategies to capitalize on revenue opportunities
  • Overcoming common challenges in revenue management implementation

Facilitators

Adeola Badmus

I am Adeola, my 15-year professional career has spanned several roles, organizations, and sectors. I served as a project manager in IntroIT Consulting, Head of Institute / Chief Operating Officer for the Institute for Advance e-Studies, I currently hold the position as the senior project consultant & marketing director for Piston & Fusion. My qualification includes MSc. In Marketing, BSc. In Business Administration, Digital Marketing, PMP, PRINCE 2, NEBOSH, Level 3 Award in Education & Training. I have been privileged to attend some of the best institutions globally, the University of Lagos, Lagos Business School, and the University of Liverpool (UK). I am a member of AMA, PMI & IOSH. I have trained over 4000+ professionals in marketing, branding, project management, data analytics, and other business-related programs.

Enrollment Criteria

Participants enrolling for this programme will be required to have minimum of 3 years’ professional experience. Participants who meet the programme requirement should pay the course fee and complete the enrollment form 2 weeks before the programme kick off date.

Prospective applicants who do not meet the programme requirement but wants to join the programme should should follow the process detailed below.

Application Process

  1. Start a chat with the online course adviser or complete the application form
  2. Application will be reviewed by programme committee
  3. Application acceptance will be communicated by programme committee
  4. Pay the programme fee after receiving acceptance from the committee
  5. Check your mail for programme schedule and payment confirmation

Enroll Now


    Participant’s Experience

    Hotel & Revenue Management Course Fees

    Standard
    ₦100,000
    Standard Plus
    ₦120,000
    Professional
    ₦160,000
    Professional Plus
    ₦200,000
    Standard
    ₦100,000
    Training Delivery
    Virtual
    Duration
    Weekday: 4 Days
    Manual & Cases
    (PDF)
    Training Certificate
    (PDF)
    Project
    with final grading
    Refreshment
    x
    x
    Perks
    x
    x
    Additional Services
    –
    –
    CV Development |
    LinkedIn Optimization
    Available at N5000
    Standard Plus
    ₦120,000
    Training Delivery
    Virtual
    Duration
    Weekday: 4 Days
    Manual & Cases
    (PDF)
    Training Certificate
    (PDF)
    Project
    with final grading
    Refreshment
    x
    x
    Perks
    x
    x
    Additional Services
    –
    Job Alerts
    CV Development |
    LinkedIn Optimization
    1 Package Included
    Professional
    ₦160,000
    Training Delivery
    Classroom
    Duration
    Weekday: 4 Days
    Manual & Cases
    Flash Drive (PDF)
    Training Certificate
    Hard Copy
    Project
    with final grading
    Refreshment
    Tea Break
    Lite Lunch
    Perks
    x
    Notepad & Pen
    Additional Services
    –
    Job Alerts
    CV Development |
    LinkedIn Optimization
    1 Package Included
    Professional Plus
    ₦200,000
    Training Delivery
    Classroom
    Duration
    Weekday: 4 Days
    Manual & Cases
    Hard copy & PDF
    Training Certificate
    Hard copy & PDF
    Project
    Review & grading
    Refreshment
    Maxi Breakfast
    Maxi Lunch
    Perks
    Back Pack
    Notepad & Pen
    Additional Services
    –
    Job Alerts
    CV Development |
    LinkedIn Optimization
    Both Package Included

    Hotel & Revenue Management Course Dates for Upcoming Classroom & Virtual Online In 2024

    Piston and Fusion offer the Course as Classroom in Lagos and Virtual Online Class in other states in Nigeria. See dates and fees for classroom and virtual online class.

    Hotel Revenue Management Programme
    Course Objective: The Programme’s focus is on revenue generation and management for hotels.
    Classroom
    Weekday Date: Contact Us
    Weekend Date: Contact Us
    Location: 122a Obadina Street, Omole Phase 1 Ikeja Lagos
    Virtual Class
    Weekday Date: Contact Us
    Weekend Date: Contact Us
    Location: Microsoft Teams | Zoom
    Anthony Ani
    “Relocating to Canada was the most challenging decision I and my family had to make, the uncertainties of a new country. I was determined that I won't risk everything to start earning minimum wage. I took my PMP training with Piston & Fusion, earned my certification at the first attempt, and to be honest it has elevated my career trajectory”
    Gabriel Eluke (Human Resources/Admin) | Netcom Africa Limited
    "I became a professional Human Resource personnel after my training with piston and Fusion. It brought a great turn around to my career and remains one of the best decisions I ever took. "
    Okhueleigbe Usifo (Construction safety officer/ OFA) | Beedie Construction Canada
    "The firm I worked with in Abuja had not paid salaries for 5 months, I decided to leave the country, and left for Dubai. I applied for a safety officer vacancy, out of 15 applicants I was the only person that was selected with HSE level 1, 2 and 3 certificate. I thought getting a job here would be difficult but my certificate helped me."
    Uju Edinbus | Perform Group (Goal.com)
    "I wanted to change my job, I needed something to give me the advantage to switch jobs. My friend advised I take a digital marketing course, after the training I started prospecting jobs, I got a call for my first interview, at the interview I was grilled extensively on my credentials, thanks to my digital marketing knowledge I got what I will describe as my dream job."
    Mojisola Mosuro PMP | ExxonMobil
    “As a fresh graduate I knew getting a good job would be a challenge. I researched online for a professional course to boost my CV, and I found P&F Project Management course. I completed the course. I have since changed jobs 3 times. Project Management. was the best Decision I made.”
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    Why Piston & Fusion Is Ranked Amongst the Best Business Institute In Nigeria

    • We have trained 6000+ professionals
    • We have over 10 years industry experience
    • Our facilitators are experienced and certified
    • We offer post training career advice and support

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    All You Need to Know About Hotel Revenue Management Course

    What Is Hotel Revenue Management?

    Hotel revenue management is the strategic process of optimizing a hotel’s financial performance by effectively managing the various aspects of revenue generation such as room rates, inventory, and distribution channels. It involves analyzing market demand, setting prices, and implementing strategies to maximize revenue.

    Why Is It Important To The Hospitality Industry?

    Revenue management is crucial in the hospitality industry because it helps hotels achieve their financial goals while maintaining competitiveness and ensuring guest satisfaction.

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    Enrolled: 112 students
    Level: Beginner